How can AI-driven personalization enhance user experience while maintaining privacy?

As digital interfaces become increasingly personalized, the role of artificial intelligence (AI) in crafting bespoke user experiences is more pronounced. However, this raises concerns regarding user privacy, data security, and consent. With the advent of AI technologies capable of tailoring content, layouts, and interactions to individual user preferences, the challenge lies in balancing enhanced user experience with robust privacy measures. What strategies can UI/UX designers employ to ensure that personalization through AI doesn't compromise user trust and safety, and how can they design interfaces that transparently communicate data usage to foster user confidence?